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Project: Ivy Penthouse
Client: Merivale Group
Location: Sydney
Opened: 2009
Brief: 1970s members only club.
Highlights: Ivy penthouse was designed and executed as Sydney’s most exclusive and highly sought after members club that I was in charge of curating. Naturally by invitation only, after you got through the hoops you then paid $20,000 a year as a member to enjoy this beautifully designed home. With all of the above in mind, the trimmings and accents of this space had to be carefully selected to make the customer feel like their investment was worth it. Its close proximity to Ivy Club overlooking the pool meant that this space would naturally lend itself to becoming the best place to party. Selecting artwork and bar carts took time considering the space and how to best optimize where customers should sit and drink and play and keep the money coming in. I may or may have not inserted a high end poker table in a back room next to a glass walled spa. It may or may not be top secret. We hit the right spot after having a custom made ‘70s-inspired Grand Lounge that can sit 30 adults comfortably installed. This exquisite lounge set the tone and all other elements fell into place and the venue became an opulent pad that oozes luxury and decadence.